WEEROES Press Releases: Raising Heroes — Social purpose
Defender look silhouette selected by Playtime Paris
Playtime selected the Defender Herolook - bold, bright and dynamic - in their Paris Jan 2020 edition.
Empowering children in need to believe in themselves
3 October 2019, Porto, Portugal
“This original clothing, with its sophisticated, modern and bold design, makes children feel playful, gives them added energy and gain super-powers. That increased their self-esteem and interpersonal relationships”. Isabel Aragão, Director, Ronald McDonald House Charities Portugal
The event
Playtime – the premiere trade shows for kid's fashion and lifestyle – held its Paris edition with over 500 collections and 6.000 professional visitors on 25-27 January. It selected WEEROES Defender Herolook as one of their top silhouettes, which the creator – Duarte Pitta Ferraz – named in honour of his child.
The Defender Herolook
Inspired...